How To Start Offering VIP Days & Intensives Without The Stress

Want to start offering VIP Days in your design business but aren't sure how to get started? ⁠

Hi, I'm Lexi, a visionary, multi-faceted creator, design business owner, and mentor for creative businesses. In this blog post, I will share some insight on VIP Design Days, cosmic brand clarity, and our point of view on running an online business. Follow us for more insights!

OFFER AS A BETA TEST TO YOUR CURRENT CLIENTS

When we first started offering VIP Design Days - we started by offering it to our current clients and asked them to beta test our new offer.

What is a beta test? Basically, you are giving your client a discount on the service for helping you work through the kinks. In exchange, they will give you testimonials and feedback!

We started with offering around 5-10 of these beta test VIP days to clients we know/like/trust first before offering it to the public.

This helped us feel WAY more confident in what we could do, how much we could complete, and have proof/results to share before we offered it publicly

START WITH A PERSONAL PROJECT OR HALF DAY

When we first started offering VIP days - we did half days first! This was around 4 hours of work. You can also challenge yourself to do a personal project for yourself and run through your VIP day process on your own project to start.

By starting off with the half day or doing a personal project, we were able to feel more confident offering a full day and knowing exactly how the process would work - PLUS the clients who booked a half day often decided to book another half day or full day to complete the tasks they wanted to be completed.

Starting small will help you figure out what to include and what realistically you can get done! And having the process NAILED is key in ensuring VIP Day suc

STRUCTURE YOUR DAY AROUND A SPECIFIC TRANSFORMATION

One of the best ways to start offering VIP days is to make the day have a specific outcome.

For example: as a web designer if you have a template shop, you can offer a VIP day service to customize one of your website templates with your clients' branding.

This gives you a starting point, gives the client an outcome in the end AKA having a website template that is customized for them, and starts small enough that you can keep your clients' expectations lower.

Making sure to start small with expectations is very important when you first start out! You can always over-deliver during your day - but try not to promise TOO much to your client.

The Impact of VIP Days and Design Intensives

As you can see from these examples, incorporating VIP days or design intensives into your business model can significantly increase your income while reducing the stress of managing multiple long-term projects.

If you want to learn more about how to implement VIP days effectively in your business, join the our course Fast & Fierce

This model for your design business can help you make more money and work less. The key lies in balancing your workload, managing your time effectively, and pricing your services appropriately. By doing so, you can increase your income, reduce stress, and enjoy more freedom in your schedule.